2.5 Tons of Stop-Motion Play-Doh

New Sony Bravia ad just posted, I love these.

The third TV commercial for BRAVIA is the most ambitious piece of stop-motion animation ever undertaken. Devised by Fallon and shot over three weeks in New York, the commercial employed 40 animators from Passion and used 2.5 tonnes of modeling material.

Previously: 70000 Liters of Exploding Paint, 250000 Bouncing Balls

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